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Udyogini's approach is based on a model of capacity building for women that differentiates between stages of income generation, as women first take steps towards livelihood security, and then towards enterprise growth. Udyogini's programs are consistent with this model, with services geared to different elements and stages of capacity building for grassroots women (from the bottom-up), with a simultaneous thrust in market development for products and services. The approach is strategic; a limited number of activities are thoroughly researched for scale and promoted.

V. Expansion and Outreach
(Beyond area and district; more activities; larger numbers of women; links to other NGOs, research institutions and technical training institutions)

IV. Ownership & Scale Up through Systems and Institutions
(Business network/trade association in Udyogini's clusters)

III. Enterprise Promotion and Incentives for Producers and Market Players (Enterprise activities in the Self-Help Groups and their clusters plus helping small manufacturers/traders buying from/servicing clusters grow in their business)

II. Creation of Grassroots Women Business Development Service Providers
(Resource pool for training and enterprise promotion)

I. Enterprise Motivation and Management Awareness for Grassroots Women
(Training and exposure)



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